Purelan
Purelan Lanolin Nipple Cream for Breastfeeding Comfort
Sore, cracked, or dry nipples are one of the most common reasons early breastfeeding feels harder than it should. Medela Purelan is a 100% pure lanolin cream formulated to soothe and protect sensitive skin during those first tender weeks of nursing—and it's designed with new mothers in mind.
Because Purelan is 100% lanolin with nothing added, it's unscented, taste-free, and requires no wiping off before the next feed. That single detail matters more than it sounds: you can apply it after nursing and put baby straight back to the breast without rinsing, which spares already-irritated skin from extra friction. The Medela Purelan Hand and Body Moisturizer, 0.25 Oz. Tube comes in a compact travel size that tucks easily into a diaper bag, nightstand drawer, or hospital go-bag.
Lanolin works by sealing in the skin's own moisture, creating a breathable protective layer that supports the natural healing of chapped or cracked nipples. It's equally useful beyond nursing—many mothers keep a tube on hand for dry lips, rough cuticles, or wind-chapped cheeks on baby, making it a genuinely versatile addition to a new-parent kit.
A common question is whether nipple cream needs to be washed off before feeding. With pure lanolin like Purelan, the answer is no—it's considered safe to leave on, which is part of why it's a trusted staple in maternity wards. Apply a small pea-sized amount to clean, dry skin after each feeding, warming it briefly between your fingers so it spreads more easily.
Stock up on Purelan alongside your other feeding essentials, and explore our full range of breastfeeding supplies and maternity care products to prepare for a more comfortable nursing journey.